Transparency Report #25 – Zerif Lite Back … What’s the Impact on Zerif Pro?

Welcome to the 25th edition of our monthly transparency report (for February 2017). In this series, I try to cover everything that’s been going on at CodeinWP and ThemeIsle – from a business point of view, plus all things related (marketing, management, behind the curtains stuff). Click here to see the previous reports. Getting out of my comfort zone … with some outside help
Every now and then, I like to spend some quality time talking with other entrepreneurs and business owners in the online realm. Regardless if WordPress-related or not.
And I don’t mean stuff like, “hey, how’s it going?” -kind of talks. I mean deep and sometimes lengthy conversations about strategies, visions, plans, projects, everything. The more in-depth the better.
Just imagine, the person you’re talking with has lived with their business for X years, they have learned and experimented a lot, they have made their mistakes, they have come to conclusions that you couldn’t have come to unless you had clocked in your hours with the business. So now into the picture come you, and you can get the highlight reel of all those hours in mere 1/100th or 1/1000th of the



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