Rainmaker Digital, formerly known as Copyblogger Media, has entered into a letter of intent to partner with Nimble Worldwide, a marketing agency based in Dallas, TX. Assets from both companies will be combined into a new entity with Rainmaker Digital being the majority owner. Brian Clark, CEO of Rainmaker Digital, says the partnership enables them to transform from a Software as a Service provider to Software and Services. “People need sophisticated marketing technology, yes — but they also need done-for-them services such as design, content, and lead generation strategy,” Clark said.
“In that last year, we’ve explored several viable ways to do more for our customers and prospects as a hybrid technology and digital marketing service provider. After careful deliberation, we’ve come up with a path that allows us to expertly provide anything that a Rainmaker user needs.”
This isn’t the first time both companies have worked together. Prior to RainMail, Rainmaker’s in-house email marketing service, the company used Nimble Worldwide as its email marketing provider. Although the partnership brings in a number of new employees under Rainmaker